The heart and soul of

Our vision: Power to the patient!

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Our vision: Power to the patient!

As consumers, we are better informed now than we ever have been. Thanks to the internet, an entire world of knowledge and opportunities has opened to us. We have more choices than we ever dreamed possible. So is it not logical that we should expect the same when it comes to our health? At, we think it is. That is why we have been fighting since 2003 to give patients a bigger say in the care they receive.

Power 2 the patient actor
Power to the patient

How? offers you a safe, reliable online health platform, giving you the freedom and the resources you need to make considered choices about your own body and the treatment it receives. Our secure, user-friendly environment provides direct 24/7 access to a comprehensive range of medical know-how, products and services to suit your personal requirements.

Core values?

In everything we do, our core values are discretion, safety, security, reliability and, above all, quality.


Because it is your health which is at stake, we believe that you should have the freedom to make decisions about your own body. Given the correct information and personal advice, it is up to you to choose how you are treated.

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With whom?

At we work with some of Europe’s best pharmacies and leading medical specialists: people who put their heart and soul into the well-being of their patients.

How it all began...

How it all began...

Our story begins in 2003...

Driven by the deeply held belief that people should be free to make their own choices when it comes to healthcare, we launched the website to enable Dutch customers to obtain a doctor’s prescription for an effective dosage of the natural sleep hormone melatonin. At the time, a prescription was required for dosages higher than 0.1 mg per tablet in the Netherlands.

In 2004 it was decided to expand the service. Renamed, it also started supplying so-called lifestyle medicines, which may not be available under national health schemes. In many cases these are used to treat conditions that patients are reluctant to discuss with their own General practitioner (GP). This new model proved a huge success.

To this day, provides an invaluable service to thousands of customers by supplying them with medicines approved by the European authorities but still unavailable in their own countries.

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Where we are now

One of

Europe’s largest online

health platforms

Today, is available in 8 languages and, with more 167,000 customers, is one of Europe’s largest online health platforms.

Our range is now more diverse than ever and is constantly being expanded with new medicines and lifestyle products. We supply these in partnership with 8 independent doctors and four pharmacies in the UK, Germany and Denmark. We also work with a number of medical portals and actively sponsor health-related projects which reflect our belief that people should be free to make their own choices.

Rebel of Health

Although was long known as “the Rebel of Health”, and in the past was frequently attacked and criticised, from the day we launched we have also been fortunate in receiving many positive testimonials from satisfied customers. They are people who, for a variety of reasons, cannot or do not want to visit their own General practitioner (GP). Or whose busy lives mean that they prefer to arrange their medical affairs online. Exactly the kind of people we put first. We work closely with our customers to meet their health needs as effectively as possible. Now and in the future.

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Into the future

Into the future

Our aim is to keep expanding throughout Europe, and to further broaden the range of services we provide. began with a dream. A dream we still cherish: we want to enable people to take control of their own bodies and the medical treatments they receive. And there can be no doubt, is here to stay. With so many people needing our services, and eHealth in general gaining in importance, we intend to satisfy all their health and lifestyle requirements.

Medicines for all

In many smaller European countries, fewer and fewer medicines are available because the local market is no longer profitable for the drug companies. provides the ideal solution to this problem. Because our pharmacies are based in the UK and Germany, we ensure that products available there can still reach everyone in Europe.

Complete solution

As well as continuing to roll out across Europe, we also plan to extend the range of medical products and services we offer. Very soon we will be providing our customers with a complete health solution, with 24/7 service and information for everyone.